Here’s our take on lessons learned. Feel free to reach out with your questions.
Apple announced the HomePod last week, the latest entry into the smart speaker market. Powered by Siri, Apple promises not just an intelligent assistant, but intelligent sound. Despite the high price tag, this device could be the hottest holiday..
LinkedIn co-founder Reid Hoffman interviewed Facebook CEO Mark Zuckerberg and others on a recent episode of his excellent podcast Masters of Scale. The discussion centered on the need to launch products quickly: testing, learning and iterating,..
Marketers love to tout the “premium” aspects of wares they promote. McDonald’s sells premium salads, Alamo rents premium vehicles and Hanes offers premium socks. But do all these goods really live up to our expectations of premium?
Recently, I finished reading the book Essentialism: The Disciplined Pursuit of Less by Greg McKeown. McKeon explains the value of doing less, but doing it better in order to make the highest contribution. He shares ideas on how to decide what to..
If you’re lucky, at least one person in your organization – probably a graphic designer or product development manager – seems to have an aversion to the word “customer,” in favor of the word “user.” They’re always talking about “user needs” and..
Product owners are often full of good ideas for improving customers’ experiences and satisfaction with their digital products or services. But there are also some common roadblocks that hinder successful execution of those ideas. Here are five..
Building useful digital products and meeting market needs in a legacy organization requires strong general management, not just good design. While the digital economy has changed the game, legacy companies can draw upon their strengths to develop..
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