Mike Mills
By Mike Mills
August 30, 2018

Facebook is out of the news business. Now publishers can focus on publishing.

From the days of the Gutenberg printing press until, oh, around the early 2000s, one rule seemed to hold firm: People would pay money for news that interested them, as long as it was easy to get, priced fairly and fresh when they got it. Along..

Related topics: data, b2b, publisher, Digital Publishing, social media, news
Len Gilbert
By Len Gilbert
July 12, 2018

Accelerate your business with 'data exhaust'

As modern digital platforms replace old publishing models, any organization that earns revenue from publishing should learn to leverage its own “data exhaust.” 

Related topics: strategy, technology, subscription, data, customerexperience, b2b, publisher
Paul Bonington
By Paul Bonington
April 5, 2018

To thrive, business publishers must pivot from being ‘nice to have’ to being ‘essential’

Business-to-business publishers have been battling digital and market disruption now for more than two decades – with varying measures of success. The main culprit of disruption is the rise of the internet, which has forever changed how content..

Related topics: customerexperience, Digital Strategy, operating model, publisher, strategic goals, Digital Marketing, pivot, data, abm

Posts by Tag

See all

Sign up for the dBrief!

Stay up-to-date on digital transformation, innovation, customer experience, and more with a weekly newsletter delivered to your inbox.

Contact us to learn more about our consulting services