Paul Bonington
By Paul Bonington
October 18, 2018

To win with digital, get personal, fast

Most people want to feel special and unique when considering a purchase or transaction. They want to be recognized, catered to and treated as individuals with specific needs and requirements. Personal touches have long been a tool to motivate..

Related topics: Personalization, data, customer engagement, Digital Economy
Martin Murtland
By Martin Murtland
September 20, 2018

Five trends that will shape winning data strategies

As Amazon becomes the second company to top a market capitalization of $1 trillion and investors are all agog over FAANG (Facebook, Amazon, Apple, Netflix, Google), what’s the single word you’d use to describe why these companies have been so..

Related topics: Digital Transformation, data, automation, platform, Digital Economy
Mike Mills
By Mike Mills
August 30, 2018

Facebook is out of the news business. Now publishers can focus on publishing.

From the days of the Gutenberg printing press until, oh, around the early 2000s, one rule seemed to hold firm: People would pay money for news that interested them, as long as it was easy to get, priced fairly and fresh when they got it. Along..

Related topics: data, b2b, publisher, Digital Publishing, social media, news
Derek Martin
By Derek Martin
August 23, 2018

Want an effective agile process? Stop obsessing about agile

There are many reasons to like the agile development process. Its focus on adding value to a “minimum viable product” in iterative sprints is a great way to avoid waiting until the end of a project to see if you’re on the right track. Also, its..

Related topics: strategy, execution, data, process, agile
Richard Fusco
By Richard Fusco
August 16, 2018

Five steps to achieving a modern data strategy

In an age where data is one of the most valuable commodities in the world, organizations across the business landscape are racing to build or rebuild their data platforms to make sure they are equipped to meet the demands of an increasingly..

Related topics: strategy, execution, data
Paul Bonington
By Paul Bonington
August 10, 2018

Data alliances are booming, and it’s only the first inning

In the mid ‘90’s I was part of a very successful internet media start-up. As we grew, and as the market exploded into hypergrowth, I recall our CEO (a baseball fan) constantly repeating this simple phrase, “and remember, we’re only in the 1st..

Related topics: strategy, execution, data
Jonathan Murray
By Jonathan Murray
July 26, 2018

Three keys to sustainable (software) development

Executives making substantial investments in new technology platforms and capabilities have a not-unreasonable expectation that their investments will have a lifespan of over a decade or more. This is particularly true for leaders of..

Related topics: strategy, data, software, iteration, modular
Mark Carberry
By Mark Carberry
July 19, 2018

Whose data is it? Navigating the shifting world of data privacy

We often hear about the power of data. When gathered, curated, analyzed and leveraged properly, good data becomes information and information can trigger optimized actions.  As a result, organizations can delight customers, connect members,..

Related topics: strategy, data, customerexperience, regulation, privacy
Len Gilbert
By Len Gilbert
July 12, 2018

Accelerate your business with 'data exhaust'

As modern digital platforms replace old publishing models, any organization that earns revenue from publishing should learn to leverage its own “data exhaust.” 

Related topics: strategy, technology, subscription, data, customerexperience, b2b, publisher
Paul Bonington
By Paul Bonington
June 7, 2018

'Smart cities' on the rise leverage big data, commercial innovation

City populations are growing rapidly in the United States and around the world. Migration from the suburbs and rural communities to metropolitan areas is being fueled by the promise of cultural experience and diversity, education, good jobs and..

Related topics: strategy, execution, smart, cities, data, data-driven

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